Royal CIP

VIP airport services are scattered across dozens of solo third-party providers with no unified offering.

The market's fragmentation was the opportunity — no single competitor had assembled the full landscape.

Mapped the entire landscape: luxury transfer, disability assistance, airline premium features, lounge operators. Combined with luxury traveler interviews and personal experience to build a feature set no single competitor had assembled.

A luxury service with multiple add-ons risks overwhelming users with too many decisions at once.

Luxury buyers don't just want choice — they want to feel guided through it.

Multi-step narrative flow guiding users through services in deliberate order — major decisions first, contextual add-ons after. Each step revealed new relevant options based on prior selections. Cost shown progressively. No surprise totals.

Every service had a physical dependency with a deadline — lounge lunches 3 days in advance, welcome gifts before arrival.

Time-sensitive services fail silently when admins can't see the deadline in context of the task.

Designed an admin panel making deadline-aware task management unavoidable — feature availability editing without developer dependency, order progress tracking, deadline-aware service management.

Services depended on physical third parties that could change availability at any time.

If admins can't control availability themselves, every supply chain change becomes an engineer's ticket.

Designed admin panel controls giving administrators direct power over which features were visible and purchasable on any given day — without requiring a developer.